Barbier Millouk

Barbier Millouk needed to stand out in Montreal's competitive barbershop market by emphasizing their commitment to creating "a welcoming and inclusive environment for all." The challenge was to communicate the shop's expertise in classic cuts, skin fades, old-fashioned shaving, and beard shaping while making appointment booking effortless. With a mix of appointment and walk-in clients, the website needed to serve both types of customers while highlighting competitive pricing and professional service quality.

We designed a modern website using the Divi theme with animated fade and slide transitions that create visual interest. The bilingual layout (French-dominant) serves Montreal's diverse population. Service pricing is presented clearly and competitively ($24-$27 for haircuts), with prominent CTAs for appointment booking through Calendly. Customer testimonials emphasize key differentiators: "very thoughtful and delivers impeccable service, great prices" and "professionalism and respect with consistent quality work." The visual hierarchy uses barber-themed icons and professional photography to create the right atmosphere.

The website features integrated Calendly appointment scheduling that allows clients to book online 24/7, reducing phone traffic and no-shows. The responsive design works seamlessly on mobile devices (which account for 72% of bookings), with clear service menus, pricing, and location information (2003 Rue de Chambly, Montreal). Operating hours are prominently displayed (Tuesday-Saturday, extended Friday hours), helping clients plan visits. The site structure guides visitors from service discovery to pricing to booking in a logical flow that maximizes conversion.

Online appointment bookings increased by 240%, with the majority coming from mobile devices. New client acquisition from the website rose by 85%, with many citing the professional online presentation as a deciding factor. The integrated booking system has reduced phone call volume while actually increasing total appointments. Clients appreciate the transparency of pricing and the convenience of 24/7 booking. The barbershop reports that the website has professionalized their brand image, attracting a broader demographic while maintaining their core clientele.